We bring southern Europe's depopulating heritage villages back to life, transforming them into world-class hospitality destinations. Guests live inside the village, not beside it.
Thousands of heritage villages are depopulating. Their architecture is crumbling, their culture fading. Conventional tourism ignores them. Traditional hospitality can't reach them. Alta Sera changes that.
We acquire clusters of abandoned heritage properties, restore them to premium standard, and operate them as distributed hospitality experiences. No resort walls. No hotel lobbies. Just authentic village life, elevated.
One village at a time. Starting with Seulo, Sardinia.
Guests stay in restored heritage homes spread through the village. A reception hub connects everything, but the experience is immersive and decentralised.
Properties in depopulating villages cost a fraction of comparable heritage stock. We acquire at €80-120/sqm in areas where restored value exceeds €2,500/sqm.
Municipal partnerships, tax incentives, and regional development grants reduce risk and accelerate planning. The mayor of Seulo is an active supporter.
Operating under a unified brand creates a premium multiplier on exit, comparable to branded residence models that command 25-35% value uplift.
Accommodation, spa & wellness, weddings, corporate retreats, dining, transfers, and car rental. Seven revenue lines from a single destination.
Prove the model in Seulo. Replicate in Italy, Spain, Portugal, Greece. Every depopulating village with heritage stock is a potential site.
Nestled in the mountains of central Sardinia, Seulo sits within one of the world's five Blue Zones, regions where people live measurably longer. The village has extraordinary stone architecture, ancient forests, and a municipality that actively welcomes investment.
Alta Sera's pilot will restore 18 residential units, from intimate one-bedroom apartments to expansive eight-bedroom farmhouses, plus a central hub with spa, restaurant, and reception.
Sardinia is one of only five Blue Zones in the world, with the highest concentration of centenarians anywhere. Seulo has held the record for the most centenarians per capita of any municipality on the planet.
This isn't a marketing tagline. It's validated science. And it's the foundation of Alta Sera's wellness and longevity positioning. A hospitality experience rooted in one of the healthiest places on earth.
Gross booking revenue across seven streams from day one of operations.
€1.5M net operating income in the first full year, growing to 31% by Year 5.
Total return of €30.2M on €9.2M invested equity including property appreciation.
Strong operational cashflow across a decade of revenue growth and brand maturation.
Investors own 80% of the property portfolio. Above a 15% IRR hurdle, promote shifts to 70/30.
Sell individual units, the full portfolio, or hold for income. Year 5, 7, or 10. Your choice.
Total equity raise. 100% equity, zero debt
Development period, then operations begin
Performance hurdle before promote kicks in
Total return including cumulative distributions and portfolio sale at branded residence valuation.
Stronger operational track record drives valuation uplift and cumulative cashflow.
Full maturity. Maximum brand value, peak NOI, and ten years of income distributions.
Nine-year entrepreneurial track record in hospitality and property services. Scaled a short-term rental business to 1,500 units across multiple UK cities. 2026 Truvisionaries Top Voice, host of STR Unpacked, and one of the UK's most active STR advisors. 10,600+ LinkedIn followers. Spanish speaker with deep networks across southern European hospitality markets.
Co-founded BLOQQ Short Stays, one of the fastest-growing companies in the UK short-term rental space, scaling it to 1,300 units in just over two years. RESI Awards, UK Startup Awards, and Shortyz nominee. Italian speaker with first-hand knowledge of the southern European market. Leads guest experience and operational delivery for Alta Sera.
Brand & Comms
Travel Strategy
Heritage Architecture
Interior Design
We're raising €11.5M to restore our first village. If this resonates, we'd love to talk.
ben@alta-sera.com